Irish Setter Woodhaven Jackets Boast Function and Fashion

WINNIPEG (January 2008) —The Irish Setter Woodhaven jacket from Richlu features luxurious sueded cotton, a sporty look and all the utility features a sportsman would want. Made from highly wind-resistant, rugged 100% cotton, the Woodhaven provides protection from the elements and is machine washable.

The Woodhaven jacket has snap closure front placket over a 2-way zipper to keep sportsmen protected from the elements. Sportsmen will also appreciate the insulated lining, adjustable waist and cuffs, Sherpalined collar and detachable adjustable hood. Handy storage compartments include extractable elasticized shell case holders, inside cell phone pocket with zippered safety pocket, two upper body zippered pockets, two lower scooped, dual entry bellows pockets with snap closures, two lower body lined zipper pockets and bottom pocket flaps that can be held up by hidden magnets in the garment body. An exterior hanger loop reiterates the functional story.

The Woodhaven jackets are available in brown and charcoal, in men’s sizes medium – 3XL. These Fall 08 items will be offered at leading sporting goods retailers in August 2008; the suggested retail price is $149 USD.

The Irish Setter brand, long known for its performance hunting boots, has extended its brand to apparel. Richlu Manufacturing is an authorized licensee of Red Wing Shoe Company. The Fall 08 line includes performance upland jackets and rugged casual jackets, vests, shirts and pants that are hunting-inspired.

“Richlu was attracted to Red Wing’s Irish Setter brand because of its strength among both retailers and consumers,” said Richlu Vice President Gavin Rich. “Irish Setter’s loyal following appreciates its rich hunting footwear heritage. We’re confident that the generations who have worn the footwear will be equally receptive to the apparel.”

“We thought the Irish Setter brand had the potential to broaden beyond footwear and that apparel would be a good start. Richlu’s values are in alignment with Irish Setter’s core values of quality, comfort and durability. That was a very important consideration when we evaluated this opportunity,” said Mark Dinndorf, Irish Setter Brand Manager. “We’re especially impressed with Richlu’s commitment to quality.”

Richlu Manufacturing was founded in 1939 and is a 100% family owned company located in Winnipeg, Canada. It has a history of building extremely durable work wear that has endured the harsh Canadian winters for decades. Richlu has evolved over the years and has become the largest maker of work wear in Canada and enjoys a reputation for quality, fit and competitive pricing.

Today, Richlu is ISO 9001 certified, operates a major manufacturing facility in Winnipeg and also manufacturers internationally. Warehousing and distribution is done from three locations in Winnipeg and Pembina, North Dakota, with product being shipped to U.S.A., Europe, Japan and from coast to coast in Canada.

Based in Red Wing, MN, Irish Setter is a division of the Red Wing Shoe Company, Inc. that includes a full line of performance hunting boots, fishing shoes and outdoor casuals. Irish Setter continues to use leading technologies and the finest materials to provide customers the best quality outdoor footwear. For more information about Irish Setter's heritage, products and retailers, visit www.irishsetterboots.com.

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