A fun Christmas Gift Guide included Irish Setter MudTreks: “An often overlooked gift idea is rubber boots, but until recently I had never found a pair that deserved mention. A few months ago I got hold of a pair of Irish Setter Mudtrek boots, the first rubber boots I’ve ever owned that didn’t cause my socks to migrate to my toes after ten steps. They don’t rub or squeak, and they look great with a three-piece suit. Or so I assume. I don’t own a three-piece suit. They aren’t cheap, but you get what you pay for.”

Kim Emery

Firefly Publicity's owner, Kim Emery, secures great press coverage for her outdoor clients through strategic PR plans, search-engine-optimized press releases and established relationships with media and industry insiders.