Firefly Publicity Will Talk About The Importance of Public Relations With Fishing Companies at ICAST

Firefly Publicity will attend the fishing industry’s annual ICAST show in Las Vegas, NV, July 14-16, 2010. Firefly Publicity representatives will meet with fishing equipment manufacturers to discuss how public relations can help them increase awareness and generate sales. Public relations is a relatively inexpensive way for marketing fishing products.

While public relations is always an important element in a company’s marketing mix, it becomes even more important for companies during a recession or economic down-turn. Media relations is a very cost-effective marketing tool that can be easily outsourced to a pr firm like Firefly Publicity. Firefly Publicity’s pr professionals started working in the fishing industry in 1986 and have established trusted relationships with fishing magazines and television shows.

For more information or to schedule an ICAST appointment, please call Firefly Publicity at 651.388.7896.

Visit for more information. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

Kim Emery

Firefly Publicity's owner, Kim Emery, secures great press coverage for her outdoor clients through strategic PR plans, search-engine-optimized press releases and established relationships with media and industry insiders.