|RED WING, MN (January 2010) — Irish Setter’s award-winning Snow Claw XT insulated boots have some new company in Irish Setter’s Extreme Cold boot line.The new Irish Setter SnowShield #2896 provides a mid-tier option at $149. The SnowShield features UltraDry waterproof construction, ScentBan, 1600 grams of Thinsulate Ultra insulation, Realtree AP Camo uppers and aggressive Snow Claw sole. The Snow Claw outsole tread pattern incorporates a multi-level cleat configuration that penetrates various depths of snow and mud – resisting slip by minimizing the creation of sheer layers.The new Irish Setter SnowHound boots include 400 grams of Thinsulate Ultra insulation, removable 7mm felt liner, split leather with seam-sealed thermoplastic rubber shell. Style #1863 is available in all brown while style #1864 is offered in Realtree AP Camo. Both retail for $89.The Snow Tracker Pacs have been a favorite for years. They delivered 1400 grams of Thinsulate Ultra insulation, ScentBan and UltraDry waterproof construction. Style #2871 is available in Mossy Oak Break Up Camo and #2872 has an all brown upper. The Irish Setter Snow Tracker Pacs are available for $199.
The award-winning Snow Claw XT boots provide the ultimate insulation package with 2000 grams of Thinsulate Ultra insulation and Aerogel for underfoot insulation. Aerogel is a nanotechnology used by NASA to stop temperature transfer. The Irish Setter Snow Claw XT #3888 is a 10” boot with 2000 grams of Thinsulate Ultra insulation, UltraDry waterproof membrane, ScentBan and aggressive Snow Claw XT Sole. The Snow Claw XT #3889 provides the same technical components but in an all brown upper. The suggested retail price for the XT versions is $179.
The latest Snow Claw XT styles add a convenient side zipper for easy on/off and bring the height of the boot up to 15 inches. The Irish Setter Snow Claw XT #4888 is a 15” boot with 2000 grams of Thinsulate Ultra insulation, Aerogel technology, UltraDry waterproof construction, ScentBan, Mossy Oak Break-up Camo and aggressive Snow Claw XT Sole. The Snow Claw XT #4889 includes the same technical components but in an all black upper. The suggested retail price for these 15” XT versions is $199.
“Irish Setter has developed an extensive cold weather or insulated boot line offering a variety of insulation levels and price points from our entry level SnowHound boots to our premium Snow Claw XT boots,” said Kyle Rackiewicz, Irish Setter Product Manager.
The new insulated boots will be available in Fall 2010 at leading outdoor retailers. Existing boots are available now at some retailers or on-line.Visit www.irishsetterboots.com for the retailer nearest you.
|Based in Red Wing, MN, Irish Setter is a division of the Red Wing Shoe Company, Inc. that includes a full line of performance hunting boots, fishing shoes and outdoor casuals. Irish Setter continues to use leading technologies and the finest materials to provide customers the best quality outdoor footwear. For more information about Irish Setter’s heritage, products and retailers, visit www.irishsetterboots.com. Irish Setter. The Hunt Never Ends.
|Editor’s Note: Contact Kim Emery at Firefly Publicity for username/password to access media information and images. firstname.lastname@example.org, 651.388.7896. The recommended images for this product are: SnowHound 1863, 1864; Snow Tracker Pacs 2871, 2872, SnowShield 2896, Snow Claw XT 3888, 3889, 4888, 4889.Visit www.fireflypublicity.com for more information. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.|